LONDON - According to the survey conducted by online magazine brandchannel.com, Apple brand has the major impact on the world’s consumers, whereas other leading brands such as Microsoft and the United States nation brand are considered to be in need of a remake.

The survey asked its readers to mention the brand which has a major impact on their lives and also how they alter their behavior and their view regarding the world.

Approximately two thousand students and professionals voted for the Apple brand.The inventor of the Mac computer and iPod has become the favorite brand of people in six categories including most inspiring brand and the one which the people cannot live without.

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