To see Google together with Salesforce.com may tempt Steve Ballmer to call Marc Benioff and do a same sort of deal.Its apparent answer is negative but longer answer is difficult to state.

Google’s conformity to put together its office output applications with Salesforce’s client relationship association software apparently is a big agreement.

But business politics are just a part of the story.This new coalition identifies another indication in the tech industry’s sluggish march in the direction of a future in which now more but in the coming days most–software functions ultimately be located on the Internet.This hasn’t oblivion to Microsoft’s awareness.

Many sources preserve that supporting Salesforce as the new business platform isn’t likely to happen.As an alternative, Microsoft plans to go its own way and we must wait for to notice something out of Microsoft with the lines of what Google did with its app engine.
While addressing monetary analysts last summer, Ozzie presented an idea of a future of profound services where enormous data focuses to fortify a cloud infrastructure services cover on which all of Microsoft’s online services would run.

(more…)

SAN FRANCISCO - Denying the threat of a troublesome buyout battle that could hit its unstable stock, Internet pioneer Yahoo Inc. restated its refusal, to sell to Microsoft Corp. for less than $45 billion, on Monday.

Yahoo’s boldness was quite obvious in a letter to Microsoft Chief Executive Steve Ballmer, marked the latest twist in a struggle pitting two high-tech icons trying to create a more difficult confront to online search and advertising leader Google Inc.

The edgy struggle now appears to have reached a turning point after more than two months of generally behind-the-scenes manipulation.Ballmer heated up the issue on the weekend by setting April 26 a deadline for Yahoo to accept Microsoft’s offer.

(more…)

LONDON - According to the survey conducted by online magazine brandchannel.com, Apple brand has the major impact on the world’s consumers, whereas other leading brands such as Microsoft and the United States nation brand are considered to be in need of a remake.

The survey asked its readers to mention the brand which has a major impact on their lives and also how they alter their behavior and their view regarding the world.

Approximately two thousand students and professionals voted for the Apple brand.The inventor of the Mac computer and iPod has become the favorite brand of people in six categories including most inspiring brand and the one which the people cannot live without.

Image Credit: JEB (more…)

BRUSSELS, Belgium - The European Union fined the software giant Microsoft Corp. a record $1.3 billion Wednesday for charging unreasonable amount for providing software information to its competitors.

Regulators of EU said that the company imposed “unfair prices” till last October to software developers, who wanted to develop products, which is well matched with the Windows operating system. This is the largest fine ever charged for an individual company.

Microsoft immediately responded to this issue by saying that the problem has been solved and the company was making its products more open to all.

The fine was imposed with in a week after Microsoft had announced that it is ready to share more information about its technology and products with a view to make it work better with competitor’s software and to meet the demands of European antitrust regulators.

(more…)

Microsoft is strengthening its arms against the arch rivals ‘Apple’ and ‘Symbian’ to secure enough market space in mobile phone industry. The company has been successful in making an understanding with ‘Sony Ericsson’ to make and market the Smartphone’s running with the ‘Windows Mobile Operating System’.

‘Microsoft’ and ‘Sony Ericsson’ in joint venture have launched their first mobile phone device, a ‘Windows Mobile Based Smartphone’ today at the ‘World Mobile World Congress’ at Barcelona.

This new “Sony-Microsoft Smartphone” will be a specific device for consumers having a special slide-out QWERTY keyboard. It also has features like touch screen, photo and music service that can easily be operated with the application of ‘Windows mobile Platform’.

(more…)

Microsoft has announced on Oct 1st 2007 that it has acquired a comparison shopping search engine called jellyfish.com. Now jellyfish will be part of Microsoft’s live search division. Microsoft believes that the technology used by jellyfish.com has good potential applications which help them to continue investing heavily in commerce and shopping.

Jellyfish is based in Madison, Wisconsin and is a customer centric new form of online advertising website. Jellyfish.com is very successful in generating huge discounts by mobilizing a large group of consumers through their auction and chat tools to buy a single product in a single day. The President of Jellyfish, Mark McGuire who has teamed up with Brian Weigand to pioneer an innovative online shopping idea to help the businesses and the consumers experience a unique internet marketplace.

Jellyfish had done remarkable venture in the field of comparative shopping engines. In terms of the deal with Microsoft, Jellyfish.com maintains its standalone identity and continues to remain in Madison with its 26 employees. Jellyfish has a very strong consumer feedback base. Most of the account holders in the site feel that shopping online with jellyfish is exciting and fun. The support staffs of jellyfish are amazing and friendly. The buyers benefit from saving lot of money more money, through shopping in jellyfish than other sites. Jellyfish also offers lot of prizes and discounts as well as cash back incentives

(more…)

After years of take-overs and mergers, the top 3 search engines, Google, Yahoo!, and MSN Live, are showing all the signs of 2008 being the year they finally square up to each other in the war for dominance of the search engine market. The smallest players have been bought out or reduced to irrelevance amidst expanded service offerings and higher expectations from consumers. The first shots have already been fired, now the world waits to see who will lead the charge.

Google, Yahoo, and Live Search

The top three search engines have been built up quite differently from each other, they each started with different goals at different times in the evolution of the search engine market. Strategic acquisitions are complementing organic growth. Each has now built a solid business, protected with a range of patents, and driven by talent, and most importantly, access to massive investment dollars. Here’s the breakdown;

Google is currently number one in terms of market share and brand awareness. Founded in 1998 by Larry Page and Sergey Brin, Google has always been a search engine utilizing off page links to webpage content as the basis for determining the popularity and authority, and therefore the relevance of indexed content. Google owns Adwords, AdSense, Picasa, YouTube, and Feedburner to name but a few. They also operate one of the most popular free email services, Gmail.

(more…)