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LONDON – According to the survey conducted by online magazine brandchannel.com, Apple brand has the major impact on the world’s consumers, whereas other leading brands such as Microsoft and the United States nation brand are considered to be in need of a remake.

The survey asked its readers to mention the brand which has a major impact on their lives and also how they alter their behavior and their view regarding the world.

Approximately two thousand students and professionals voted for the Apple brand.The inventor of the Mac computer and iPod has become the favorite brand of people in six categories including most inspiring brand and the one which the people cannot live without.

apple

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Washington – Google revealed plans for a class of wireless devices to work on soon-to-be-vacant television airwaves on Monday.The company sought to ease worries that this might get in the way of wireless microphones or television broadcasts.

In explanation filed with the FCC (Federal Communications Commission), Google Inc summarized plans for low-power devices,which make use of local wireless airwaves for accessing the”white space”between TV channels.One of the Google official named the plan as” Wi-Fi on steroids or Wi-Fi 2.0.”"The airwaves can give enormous social and economic gains if efficiently used,”the Internet leader said in its comments.

In the long run this set of Wi-Fi devices might give data transmission speeds up to billions of bits/second,which is far greater than the millions of bits/second to be had on most of the existing broadband networks.People could do things like watching movies on wireless devices and other things,which are at present difficult on slower networks, said Rick Whitt of Google’s Washington telecom and media counsel.

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WASHINGTON – Due to security problems, the Pentagon banned Google teams from making clear and comprehensive street-level video maps of U.S. military bases after the images of a Texas base was put on the Google Maps website.

Google said taking such kind of images is against its policy and this incident was a mistake.

A message which was sent to the officials of all Defense Department bases and installations around the country ordered not to allow the Google teams to take street-level images inside the facilities.

“We have got information that Google Maps was collecting 360 degree street-level images, including detailed imagery, of the military base in Texas,” said Gary Ross, the spokesman for the US Northern Command, in a press meet.

Air Force Gen. Gene Renuart, chief of the U.S. Northern Command, said he was concerned that allowing the 360-degree, street-level view could provide clear and comprehensive images and thus potential anti social elements may get sensitive information and it may endanger the base personnel.

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MicrosoftBRUSSELS, Belgium – The European Union fined the software giant Microsoft Corp. a record $1.3 billion Wednesday for charging unreasonable amount for providing software information to its competitors.

Regulators of EU said that the company imposed “unfair prices” till last October to software developers, who wanted to develop products, which is well matched with the Windows operating system. This is the largest fine ever charged for an individual company.

Microsoft immediately responded to this issue by saying that the problem has been solved and the company was making its products more open to all.

The fine was imposed with in a week after Microsoft had announced that it is ready to share more information about its technology and products with a view to make it work better with competitor’s software and to meet the demands of European antitrust regulators.

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MozillaShanghai – Mozilla, the well known developer of the open source Web browser Firefox, which is the second most widely used web browser only after Microsoft Corporation’s Internet Explorer, has set its target to increase its market share in China by at least twofold this year. China is all set to become the largest Web market in the world.

Gong Li, chief executive of Mozilla Online, said that the California based company is expecting the venture to be hard in a nation where customers largely lack awareness of open source and businesses usually establish their services only on Explorer.

Mozilla Online which is known as “seek wisdom” or “mou zhi,” in Chinese at present has about 4.5 million regular users in China. “There are around 4.5 regular users in china,” said Gong Li, who formerly worked at Microsoft’s MSN unit and at Sun Microsystems Inc.

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Google is now set to hit the video advertising markets with its latest launch of “Video Advertising Program” on Thursday. The company is visualizing for a great time ahead with its arms,”You Tube”, and the existing “Ad-Network”. It hopes to materialize huge capital from the exponentially growing video advertising and online video.

Google’s Video Advertising Program

Long awaited “AdSense for Video”, this new initiative from Google, came after the start of ‘testing text links’ with the video advertisements side by side of the search results. It is in beta stage right now and advertisers have been offered an option for “placing their text-ads overlaid at the bottom of a video viewer”, according to Google. This will facilitate a viewer to click on the overlay in order to see the video advertisement.

Google’s idea of showing video ads is quite different from the regular television ads which show up before the start of a program. Google’s ads will not be obstructive in that manner. Google in fact has taken a different approach and this will not prompt viewers to put the ads off, says the company.

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Boston: Yahoo has purchased Maven Networks, an Internet video toolmaker, for $160 million.

Press Release: http://biz.yahoo.com/bw/080212/20080212005624.html

Maven, located in Massachusetts, sells video-publishing systems and tool sets that allow companies play, distribute and syndicate broadband video. The acquisition will be an upcoming age for the advertising sector, which will be generating more than $4 billion in annually within the next three years.

Maven Networks

Hilmi Ozguc, the chief executive of Maven said “Internet video, which was initiated by a group of start-ups, is now on the edge of becoming a big business.” This business raised about $30 million in venture capital since 2002. “Billions of dollars in advertising are at stake.”

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Yahoo launched its new mobile platform service,”OneConnect” on Tuesday. This new mobile platform service will integrate multiple functions at one place including email, text messaging, instant messaging, and social networking.

One Connect” is included in the Yahoo’s roll out plans as a part of “Yahoo Go 3.0” and new “Yahoo Home Page”. “Yahoo Go 3.0” is a unique offer from this company having an ‘all-in-one’ application facility. Yahoo is planning to make this unique facility available to its users and mobile phone users sometime during the second quarter of this year.”One Connect” was on display at the ‘Mobile World Congress’ in Barcelona this week.

OneConnect

An immensely useful feature of “One Connect” is its ‘socially connected address book’. This facilitates the users to transmit, transfer, and share various activities through the social networks, professional networks, and other community networks with the help of their own address books. This facility will keep them on top in case any person who is in their address book makes any change in their profiles or updates the status.

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Microsoft is strengthening its arms against the arch rivals ‘Apple’ and ‘Symbian’ to secure enough market space in mobile phone industry. The company has been successful in making an understanding with ‘Sony Ericsson’ to make and market the Smartphone’s running with the ‘Windows Mobile Operating System’.

‘Microsoft’ and ‘Sony Ericsson’ in joint venture have launched their first mobile phone device, a ‘Windows Mobile Based Smartphone’ today at the ‘World Mobile World Congress’ at Barcelona.

This new “Sony-Microsoft Smartphone” will be a specific device for consumers having a special slide-out QWERTY keyboard. It also has features like touch screen, photo and music service that can easily be operated with the application of ‘Windows mobile Platform’.

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The internet is scattered with unreliable, biased information that is tilted in the favor of the writer who wants you to believe what he thinks is right. The problem becomes imminent especially in cases where the writer is actually selling you something – in which case, the opinion will be heavily tainted with his intentions to make you believe what the writer wants you to think is right.

So, how do you get good and reliable information if that’s the case?

This is where authority sites come into the picture. You want information that is genuine and shows you all facets of data that you need to make a rational decision and get the right information to solve your problem.

Authority sites are basically sites that you can trust, that have the authority to boast about having reliable information. They come in a whole range of appearances; and some do look admittedly uglier than their un-trustable counterparts. There are however, a few major ones that have almost all the information that you would need on any subject at all. I will speak about one of these first – and it is probably the only one you will ever need.

Major Authority Site – Wikipedia

URL: Wikipedia

Wikipedia
Wikipedia is certainly one of the sites that have left a huge impact on the internet and it has grown to become one of the largest resources on the internet about anything and everything. Essentially, it is an encyclopedia, similar to that of the famous Britannica.

Articles from reliable sources such as news.com have touted the quality of articles there to be as accurate as Britannica, so it is most definitely one of the authoritative sources you can turn to when you are in need of any information.

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